Learning to Support the Tree and Earth

Earth Hour

A powerful video from WWF. But will it really change the way we think and act? Will it change how companies do business around the world?
The change really comes from within but perhaps social activism may change perspectives — hopefully not just by being trendy.
Check out Earth Hour for yourself … maybe sign [...]

Most Terrifying Video? I think not …

It’s not that the idea is not terrifying, it’s just that the most terrifying video would actually involve no debate whatsoever. The video itself demonstrates how important it is to approach to the environment in different ways. It poses the question of whether or not we take action now, later, or never. [...]

Why Carbon Credits and being Carbon Neutral Mean Nothing

I really think the guys at CheatNeutral pulled off a brilliant campaign to show people why carbon credits are useless and are simply a way for people to feel less guilty without actually changing the way we think or the way we do things in the world.
Web hosting companies have been purchasing carbon credits in [...]